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Communication Studies

Bachelor of Arts or Bachelor of Science (B.A., B.S.)

The communication studies major program understands communication as both a practice, and a reflective inquiry into that practice. Our aim is to teach students to be thoughtful, adaptable, and resourceful communicators across a variety of contexts (e.g., interpersonal, global, organizational, mediated) and by various means (e.g., spoken, written, visual).

Program Offerings at Grand Valley

The program stresses fundamental capacities for expression and comprehension, including learning how to analyze difficult texts, articulate nuanced questions, assess visual and other nonverbal appeals, cultivate aesthetic and ethical sensibilities, design clear and informative messages, build engaging persuasive appeals, and critically examine the persuasive appeals of others. Students choose from either a Bachelor of Arts (B.A.) or a Bachelor of Science (B.S.) degree.


The curriculum includes coursework covering a wide variety of communication topics, including courses from other major programs within the School of Communications and relevant to communication studies.

Career Options

Professional opportunities include (but are not limited to):

  • Business organizations
  • Creative and performing arts
  • Health and human services
  • Image-related agencies
  • Media industries
  • Personnel and human resources
  • Philanthropic organizations

Why Study Communication at Grand Valley?

  • Faculty in the communication studies major are engaged teachers and active scholars with various and complementary areas of expertise.
  • Communication studies majors have flexibility, options, and electives within their curriculum.
  • Communication studies majors have many opportunities to hone their talents and gain professional experience – including the Lanthorn (the GVSU student-run newspaper), film and video production projects, main stage and special theatre productions, public and private television and radio stations, internships, and study abroad.
  • Graduates of the program practice both expression and comprehension, and are prepared to work in situations requiring clear explanations, effective persuasive appeals, accurate interpretations of messages, and aesthetic and ethical sensibilities.


“You know you're getting an excellent education when you can learn more than anyone else and have a fun time doing it. If something doesn't make sense to you, ask the question that needs asking.”


View all Academic Programs offered by Grand Valley State University